web analytics

How To Make Money on Twitch

Twitch is a live-streaming website where millions flock to every day to create their content and entertainment together.

Live streaming is rapidly becoming the new gold rush of social media. Millions flock to the site every day to watch their favorite gamers, musicians, and content creators do their thing in real-time. The main draw to Twitch is anyone can join and start monetizing their content once they gain an audience.

The question many have is how to make money on Twitch as it is relatively new to the monetized live streaming platform game. Twitch has a plethora of ways built right into the site to make money through things like subscriptions, bits, ads, and many more extra revenue features. Of course that is only after becoming a Twitch affiliate. But even before becoming an affiliate, you can earn money in other ways like selling merch and donations which help to start building an audience around your content.

If you are anyone who is interested in how to make money from home using the Twitch platform everything you will need to know is below.


Twitch offers a lot of third-party app integrations that you can utilize to solicit donations on a one-time basis. A good example of this is Donorbox which is a fairly popular web app for live streamers on Twitch. The main advantage of Doorbox is the added security, meaning that you have to verify all of your information before you start accepting donations, which puts at ease the minds of anyone willing to support you and your content.

Another great feature offered by Twitch is the PayPal donation button. This is an easy and very common way to encourage donations directly to your channel. However, there is one drawback, that being that PayPal will take a portion of each donation: 2.9% of each transaction with an additional $0.49 fixed fee taken out as well.

You also have the option of accepting cryptocurrency, which is a good alternative to PayPal. Most live streamers use BTC, ETH, Dogecoin, et cetera, and you can link your digital wallet on your channel and bypass third-apps that charge fees, which equals more money in your kitty.

Dealing Merch

Once you get to a point where you have 50 or 60 loyal viewers to your content at the same time, that is the time when you need to start pushing merch. This gives a chance for your devoted fans to advertise they are a part of your community offline as well as online, and you make the profits from the sales of your merch. Repping your merch brand also gives you great exposure as someone walking down the street may see someone sporting one of your shirts with your brand on it and then maybe they go home and check out your channel.

To get started pushing merch you should come up with ideas that you like and look at merch other Twitch users are pushing and which ones are the biggest sellers. There is a Twitch streamer named Lilypichu who is one of the top 3 female streamers on Twitch. She has her clothing line consisting of t-shirts, hoodies, face masks, and hats. All of her merch features her logo and frequently used slogans she uses during her streams.

Affiliate merchandise

A lot of streamers and gamers on Twitch make money by partnering up with already established brands by adding affiliate links for viewers to make purchases with a discount because they are buying from that streamer. The products can be anything but most typically are headsets, cameras, gaming chairs, clothing, hats, and gaming accessories, among other things.

Partnering with a brand is not the same as being a Twitch affiliate, the good thing is you do not have to be a Twitch affiliate to partner with companies and start promoting their products. Several affiliate marketing platforms like Sharesale and Rakuten connect you with brands and build brand partnerships.


On Twitch you do not have to be a top-tier content creator to establish a brand collaboration. A lot of brands are now looking to micro-influencers to get their products in front of their target audience. This is vital when it comes to getting the attention of younger customers who are already dedicated to the platform. Normally viewers who are loyal to a streamer trust their recommendations and advice on what to buy, and they receive discounts for buying through your channel.

You can also promote brands on Twitch. This is different from offering product discounts. You earn money by hosting unboxing streams, giveaways, brand shout-outs, product placement, and announcing the launch of new and upcoming products.

If you are lucky enough to have a larger following, you can be offered a brand sponsorship which can bring in the big bucks! It is possible to earn anywhere from $1,000 to $10,000 per hour if you average at least 10,000 viewers. Live appearances are also a great aspect of a sponsorship that can be very profitable. Be cautious though and make sure before embarking on a sponsorship that it is the right fit for your brand and your audience.

Twitch Affiliate

Joining the Twitch affiliate program is the ultimate way to unlock all the monetization features for your stream.

How to become a Twitch affiliate

Twitch makes it easy by having a built-in subscription revenue model through its affiliate program. First, your channel must be eligible. Once that happens you will receive an email with an invitation and notification on your dashboard to start monetizing your channel. There will automatically be a subscribe button option added to your channel. Subs are not the same as followers. Anyone can follow for free but subs have to pay which gets them extra content and more access. To qualify for the affiliate program, you must have at least 50 followers and 500 minutes of stream time over 30 days.

Subs pay a monthly fee to support your channel and have many options on how to do so. There are currently three different Twitch subscriptions available: $4.99, $9.99, and $24.99 per month. Affiliates will earn 50% of the share with the other half going to Twitch. Subs get custom access emotes, exclusive chat rooms, and other things you can decide to add.

Affiliates also earn money through “BITS” which are micro donations. The streamer will receive $0.01 for every bit used to cheer and show support during a live stream or chat. Additionally, you can display who your top weekly or monthly “bitters” are to show recognition to your top supporters and give encouragement.

Making money on Twitch is not easy, but if you’re dedicated, creative, and set yourself apart from the crowd following what is in this article will put the odds in your favor.

What Data Tells Us About the Role of Links in SEO

IF many websites have cited a certain page, the search engines will considerably increase the rankings of the page. These citations indicate that the page is informative, and the search engines will examine the authority of the referring domain, the anchor text, other citations and the outbound links. The search engines utilize software programs that will also find tags that are related to specific links. These tags could influence the authority of the links. Additionally, the search engines can evaluate pages that contain certain keywords, authoritative links, a useful meta description and numerous types of citations.

Examining the Benefits of Citations

When a website features an informative article, several webmasters could cite that article, and subsequently, the search engines will quickly index the website that contains the useful article. According to recent data, extra links can substantially increase a website’s traffic, improve the profitability of a website and enhance the reputation of a company. Usually, citations will also reduce the costs of a marketing campaign. The citations can considerably increase the site’s authority, yet the citations will not cost extra money.

Establishing a Link That Features a Relevant Anchor Text

Several reports have indicated that webmasters should primarily create links that contain an anchor text. If a link features a relevant text, the search engines could enhance the link’s authority, and the search engines frequently utilize software programs that examine the anchor text of each link, the positions of the links and the usefulness of certain citations. Likewise, the software programs are able to identify keywords within the anchor text.

Creating Social Media Profiles That Contain Relevant Backlinks

The search engines regularly examine social media profiles, and if a profile features a backlink, the incoming link will considerably improve the rankings of your website. When a search engine evaluates a link, the company could also examine the anchor text, similar links and the outbound links.

Many companies prefer social media profiles that feature excellent testimonials, which contain relevant links. Some businesses will incentivize customers who post outstanding reviews, and these testimonials can enhance a website’s rankings within the organic search results.

Finding Blogs That Feature Authoritative Links

If a company owns a blog, advertisers should frequently add links that are located within the content. These links will enhance the authority of the blog, and the backlinks can consistently benefit the company’s website. The blog could also feature relevant pictures, several types of advertisements or an informative video.

Once you design a blog, you can frequently post articles that compare several products, describe the experiences of other customers and examine relevant news. After a guest reads an article, the customer could share the article on several networks, and consequently, the client will create an authoritative link that will improve the effectiveness of a marketing campaign.

Disavowing Certain Links

Sometimes, a search engine could penalize a website that has low-quality links. The search engines are able to considerably reduce the rankings of the website, or the companies can temporarily remove certain websites from the search results. If a website contains a low-quality link, a webmaster could access an innovative tool that will quickly disavow the link. This strategy will prevent penalties, improve the positions of a website or increase the effectiveness of a marketing campaign.

Once a webmaster utilizes this software program, the search engine can usually disavow the low-quality link within 14 days. If a representative has any questions about the link, the representative will contact the webmaster, examine the anchor text of the link and determine the origin of the link.

Examining Referring Domains and Outbound Links

Some webmasters regularly use software programs that evaluate referring domains, and while the system monitors a page, the software program will examine the outbound links, the authority of the referring domains and comparable pages. Some software programs will also find backlinks that are related to competing websites, and you can evaluate the anchor text, similar links and the positions of the links.

Creating Internal Links That Improve the Experiences of Customers

According to several reports, most customers prefer websites that contain internal links, and once a guest reads an article, the visitor could quickly find other articles, view a promotional video or browse a landing page. When a website features internal links, the search engines will considerably increase the rankings of the website. The internal links will also reduce the bounce rate, and if a site has a low bounce rate, some search engines will improve the authority of that website.

Establishing Authoritative Links and Receiving Extra Reviews

When a website has a large number of links, many customers could create positive testimonials that describe the website, and the excellent reviews will substantially improve brand awareness. Recently, numerous reports indicated that outstanding reviews will increase a website’s traffic. The testimonials can also influence many customers, improve the profitability of the website and enhance the effectiveness of a landing page. Some customers frequently read testimonials that compare several products, describe the reputation of a company, examine the experiences of other customers and estimate the costs of certain products.

Staying On Top of the Latest SEO Trends

In the fast-moving digital world, being ahead of Search Engine Optimization (SEO) developments is not just a competitive advantage but also a strategic need. Algorithms are constantly changing, user behavior is changing, and the digital environment is being redefined in the world of SEO. The current top SEO trends include the growing significance of Core Web Vitals, the continuous rise of voice search optimization, and the increased importance of user experience (UX). Furthermore, adopting mobile-first indexing and maintaining high-quality, authoritative content continue to be critical.

Google and other search engines are always improving their algorithms to give people more relevant and insightful results. As a result, and as algorithms change, the methods and approaches that used to propel websites to the top of search engine rankings have become ineffective and may no longer work. This calls for a proactive and watchful approach to SEO, which entails keeping up with the most recent tactics, trends, and best practices. We’ll look at the best ways to stay updated with SEO trends in this post, giving you a road map to help you through the confusing world of SEO. Let’s examine each of these tactics in detail to see how important the role they play is in your continuing SEO education and development.

1. Frequently Visit Industry Websites and Blogs

Websites and blogs related to the industry are great sources of information about current SEO trends. Such platforms offer news, study findings, and articles written by specialists and experts in SEO. To obtain a complete picture of the market, you must vary your sources. Neil Patel’s blog, Search Engine Land, Search Engine Journal, and Moz are a few prominent sources. These websites post articles on a variety of subjects, such as case studies, best practices, and algorithm updates. By visiting these websites frequently and signing up for their newsletters, you may stay up to date on the most recent advancements in SEO.

2. Participate in Conferences and Webinars

Attending conferences and webinars offers the chance to pick up the ideas of thought leaders and SEO specialists. Prominent speakers are regularly drawn to events like Pubcon, BrightonSEO, and MozCon where they share their insights and experience. These events offer great chances for networking in addition to learning. Making connections with presenters, attendees, and other industry experts can result in beneficial partnerships and connections. Furthermore, a lot of webinars and conferences include Q&A sections where you can ask specific questions and look for clarification on subjects that pique your interest.

3. Follow SEO Specialists on Social Media

Many SEO gurus and thought leaders express their thoughts and ideas on social media sites like X, Instagram, and LinkedIn. To make the most of this tactic, make lists or follow SEO-related hashtags. By doing this you can keep up with trending SEO issues and follow updates from a carefully selected group of experts. Through direct messages and comments, you may engage with these professionals and gain insider knowledge. However, it’s important to evaluate the information you come across on social media and determine whether it applies to your particular circumstances.

4. Newsletter Subscriptions

You can get summaries of the most recent SEO news and trends as well as carefully selected content by subscribing to newsletters from SEO specialists, businesses, and trade magazines. Selecting reliable sources that constantly offer insightful information is crucial. After you’ve chosen a few newsletters that fit your objectives and interests, develop the habit of routinely reading their contents. By doing this, you may avoid searching the internet for updates while making sure you stay up to date on key trends, news, and strategies.

5. Use SEO Resources

For your SEO optimization efforts, SEO tools like Ahrefs, Google Analytics, Google Search Console, and SEMrush provide useful information and insights. These tools provide a number of features to assist you in tracking and enhancing the SEO performance of your website. They let you, for example, monitor your website’s keyword rankings, study the tactics of your rivals, and carry out keyword research. You can gauge the success of your SEO efforts and modify your tactics by routinely tracking the performance indicators of your website and creating reports on it.

6. Conduct Tests and Keep Track

It takes adaptation and actual application to stay on top of SEO trends. A/B testing works well for assessing the effects of website modifications such as new content formats, meta descriptions, or titles. To get the most out of your experimentation, use tools like Google Analytics to track your website’s performance data on a regular basis. Watch out for patterns, modifications, and places that require improvement. Adjust your SEO approaches and continue to refine what works best for your website based on the outcomes of your experiments and monitoring.

7. Study the Guidelines for Search Engines

Webmaster guidelines, offered by search engines such as Google, outline ethical and best practices for search engine optimization. Spend some time getting acquainted with these rules so that you can benefit from them to the fullest. For example, Google’s Webmaster Guidelines offer guidance on what to do and what to avoid in SEO, assisting you in optimizing your website while abiding by moral standards. Following these rules is necessary to stay away from penalties while maintaining a solid internet reputation.

8. Collaborate and Network

Developing relationships within the SEO community can provide access to insider knowledge, shared experiences, and insightful information. Join professionals who share your interests by going to local SEO meetups and events. Participate in online forums, LinkedIn groups, and other online communities devoted to SEO conversations. Working together on projects, studies, or knowledge-sharing campaigns with other SEO experts can lead to new opportunities and offer you new perspectives on the evolving SEO industry.

9. Keep Learning

Since SEO is a dynamic field, keeping up with changing trends requires constant learning. Participate in virtual classes provided by websites such as Coursera, Udemy, and LinkedIn Learning. You may increase your knowledge and skill set by taking advantage of these courses, which cover a broad range of skill levels and SEO topics. Attending workshops and seminars, whether in person or virtually, is another way to learn from professionals and acquire useful skills. To confirm your proficiency and keep your knowledge updated, you should also think about getting SEO certifications, such as HubSpot’s Inbound Marketing Certification or Google’s Digital Garage Certification.

Important Takeaways

Being at the forefront of search engine optimization is not only a goal, but a requirement in the digital age where websites compete for users’ attention and importance. You have to be dedicated to proactive adaptation and continuous learning in order to prosper in this environment. This entails keeping up with changes in search engine algorithms and consumer preferences as well as the most recent SEO trends. The success or failure of your website in the online marketplace may be determined by these patterns.

The provided strategies provide a detailed road map for managing the ever-changing SEO environment. By implementing these concepts, you’ll be ready to adjust to the rapidly evolving digital landscape, improve your SEO tactics, and keep your online competitive advantage. It’s important to keep in mind that keeping up with SEO trends is a continuous process that will lead to digital greatness and is one that is well worth undertaking.

Transform the Workplace and Hiring with People Analytics

Organizations are increasingly using people analytics to change the hiring and workplace processes in today’s data-driven society. People analytics, sometimes referred to as workforce analytics or HR analytics, uses personnel data to help managers make sound management choices. The way firms handle their human resources is changing as a result of this potent technology, which improves everything from hiring procedures to employee performance and engagement. This post will discuss the idea of people analytics, how it’s used, and how hiring and the workplace are affected in the process.

Definition of People Analytics

The process of gathering, evaluating, and interpreting information on an organization’s personnel in order to enhance decision-making and produce favorable results is known as people analytics. It entails utilizing a variety of data sources, such as personnel data, to obtain an understanding of performance, behaviors, and trends. Organizations can make strategic decisions about hiring, developing talent, keeping employees, and general workforce management by using this data-driven strategy.

People Analytics Data Sources

There are several locations within the company where the data utilized in people analytics can be found, including:

  • HR Systems: A wide variety of employee data, including personnel files, performance reviews, and pay information, are contained in traditional HR systems.

  • Employee Feedback: Employee engagement surveys and comments offer insightful qualitative information on company culture, morale, and job satisfaction.

  • Recruitment Data: Details about the hiring procedure, such as candidate biographies, interview evaluations, and hiring results, provide perceptions of how successful recruitment tactics are.

  • Attendance and Productivity Data: Monitoring working hours, staff attendance, and productivity indicators can show trends and patterns in the performance of the employees.

  • External Information: In order to compare their staff to industry standards, some companies also take into account external data, such as labor market trends and industry benchmarks.

Putting People Analytics into Practice

1. Establish Goals and Metrics

Prior to implementing people analytics, firms need to clarify their goals and the precise metrics they wish to track. These could include objectives for lowering turnover, boosting output, or enhancing diversity and inclusion. The gathering and analysis of pertinent data are directed by clearly stated objectives.

2. Collecting and Integrating Data

In order to put people analytics into practice, businesses must collect relevant information from several internal sources. Information on the employees, performance reviews, hiring records, and other data may be included in this record. These various data sources are combined and harmonized using integration tools and software to form a centralized repository.

3. Visualization and Data Analysis

Following collection and integration of data, statistical and machine learning methods are applied to the data to analyze it. The goal is to find patterns, correlations, and trends in the data. Charts, dashboards, and graphs created with data visualization tools help decision-makers better understand the results of the study.

4. Interpretation and Action

In addition to data collection, meaningful interpretation of the data is essential for successful people analytics. To derive meaning and insights from the data, analysts and HR experts must work together. Decisions about hiring, performance management, talent development, and other HR-related tasks are informed by these findings.

5. Implement Changes and Track Results

The organization should be able to implement the changes that are brought about by the insights obtained from people analytics. For instance, if data indicates that a certain department has a high turnover rate, the business may take action to solve this problem by improving the recruitment process or putting retention measures into place. After that, the results of these changes are observed and the significance of these decisions is evaluated.

The Effect of People Analytics on Hiring and the Workplace

Improved Recruiting and Hiring

The employment process has been revolutionized by people analytics by becoming more data-driven. It enables businesses to:

  • Determine which recruitment channels work best.

  • Evaluate the performance and caliber of recent personnel.

  • Ascertain which applicants have the best chance of succeeding in the company.

  • Minimize prejudice during the recruiting process by making decisions based on objective data.

By streamlining the hiring process, organizations are able to hire the best candidates that fit their goals and culture.

Improved Retention of Staff

For organizations, keeping valuable people on board is crucial because excessive employee turnover may be expensive. People analytics is useful in identifying work-life balance, job satisfaction, and remuneration issues. All these are variables that contribute to employee turnover. Equipped with this information, companies can execute focused measures to enhance employee retention, such as modifying remuneration, providing avenues for professional growth, and strengthening organizational culture.

Productivity and Engagement of Employees

One of the main factors influencing workplace productivity is employee engagement. Employers can use people analytics to evaluate survey results and other indications to determine how engaged their workforce is. Organizations can develop focused programs to increase employee motivation and overall productivity by identifying engagement factors.

Performance Management

Data-driven insights are often beneficial to performance management. Organizations may discover and reward high-performing workers with the use of people analytics. It also aids in offering opportunities for focused training and development to raise worker performance.

Inclusion and Diversity

In order to create a dynamic and creative workplace, inclusion and diversity are crucial. Organizations can monitor inclusion initiatives, measure and enhance diversity metrics, and pinpoint areas that require additional effort to maintain an inclusive workplace with the aid of people analytics.

Employee Welfare

Concerns about employee welfare are becoming more and more common in businesses. People analytics can spot patterns in stress, burnout, or health problems linked to the workplace. Organizations may foster a workforce that is both healthier and more productive by proactively addressing these concerns.

Considerations and Challenges

Data Privacy

Building trust with employees and following regulatory standards are both important aspects of data privacy management. It is essential to guarantee openness and transparency about the ways in which their data is gathered, utilized, and safeguarded. Establishing strong security measures is crucial for organizations in order to protect sensitive employee data from potential breaches and illegal access. These methods may include encryption and access controls.


A proactive strategy is needed to address prejudice in people analytics, one that involves ongoing education and training for data analysts and HR professionals to identify and reduce unconscious biases.

It is imperative to conduct routine audits of data sources and analysis processes to detect any potential bias in order to prevent inadvertent discrimination or unfair treatment of employees.

Data Quality

Organizations should set up data validation and cleansing procedures to find and fix mistakes or inconsistencies in the data, guaranteeing its accuracy and dependability. This will provide guidelines for collecting, storing, and making use of employee data, thereby preserving its quality.

Change Management

Effective change management necessitates a clear explanation to staff members of how data-driven choices will benefit both the company and them individually, with a focus on the positive effects on their professional development and well-being. Their sense of ownership and alignment with company goals will grow as a result.


The way businesses handle their hiring and workforce management is being totally transformed by people analytics. Organizations may make well-informed, data-driven decisions that improve hiring, employee engagement, productivity, and overall workplace performance by gathering, evaluating, and interpreting employee data. People analytics has a lot of potential to help organizations, even though there are some challenges to take into account. People who leverage the potential of people analytics are better positioned to thrive in a competitive and dynamic labor market, as the world grows increasingly data-centric.

Products Disapproved by Google Shopping and the Data Errors that Cause This to Happen

WHETHER it happens early in the morning or late at night, a penalty from Google Shopping can ruin a business day. Google penalizes those who fail to follow its best practices for Google Shopping by sending a warning, reducing search exposure, or refusing to display products in free listings and advertisements. It might go a step further and suspend a Merchant Center account and any other related Google service if a merchant attempts to upload products that feature too many errors.

Many businesses that sell products enjoy their most profitable moments because of their ties with Google Shopping. Yet, merchants and the webmasters they hire often don’t realize that simple errors submitted through data feeds can severely reduce their advertising efforts and disrupt their earnings. With this guide, we outline the top data errors that cause Google Shopping to disapprove products and the easiest ways to correct those errors and prevent future ones.

Common Causes of Disapprovals

Google makes it easy for merchants and webmasters to understand the source of their disapproved products via warnings and other alerts. They experience product-related disapprovals because of data feed details that fail to match their website and violations related to product data specifications or other policy areas in one or more countries.

The most common issues include

  • Incorrect Identifiers

An identifier doesn’t align appropriately. For example, the GTIN (Global Trade Item Number) product identifier attribute doesn’t align with the brand attribute. GTIN errors can include barcode problems and even the wrong GTIN length. The GPC (Google Product Category) attribute might fail to align with any Google product category. Other issues include an invalid MPN (Manufacturer Part Number), an invalid Brand attribute, and missing or incorrect age group, color, gender, and size apparel attribute values.

  • Capital Letters

Some merchants like to draw attention to their products with advertisements that contain excessive ALL CAPS text or use capital letters about a sensitive topic. Google considers this gimmicky because criminals commonly use the same tactics to ensnare unsuspecting consumer victims. Consumers are less likely to trust ads that display too many capital letters and even experience anger because of the usage.

  • Banned Words and Products

Google also penalizes if a merchant or webmaster attempts to use any words or phrases in their titles or product descriptions that it explicitly bans or if they upload non-allowed product data. For example, a banned word might make a product incorrectly seem free or express an insensitive form of speech. The data might also attempt to advertise or support prohibited products and forms of speech.

  • Banned and Incorrect Images

As with words, Google bans specific images related to sensitive topics. It also disapproves of extremely generic placeholder and “no image available” options, images that don’t meet size specifications for specific product categories, and anything with a logo, watermark or similar promotional overlay.

  • Incorrect Website Values

The website must match the uploaded data feed values. Google disapproves if a product page on the website doesn’t show, for example, the correct in-stock availability. Other problematic website values include the GTIN, MPN, Product ID, SKU and price. With the last one, Google penalizes if a merchant lists a product price at a level far above their competitors because this action often indicates “price gouging” by the merchant.

Important Things to Note

Google doesn’t always remove products from listings and ads. In some cases, it merely sends the merchant or webmaster a warning that data problems exist before these issues force the company to remove the products or suspend the account. A business usually receives up to a month to correct data feed problems.

Google also performs what it calls “Preemptive Item Disapproval” or PID. Google might disapprove a product immediately because the landing pages on a merchant’s website and feed data don’t match, especially product availability and price values. Google continues to permit the merchant to display other products in listings and ads, but this issue can prompt a Merchant Center account review.

When Fixing Data Errors Doesn’t Work

Many merchants and webmasters correct data errors (i.e., they align attribute values, replace banned words and images, or update their website’s structured data) and still fail to resolve one or more disapprovals. Technical and other errors can take place that aren’t on the merchant’s end. Additionally, they might miss one small detail. If repeated efforts to correct a disapproved product fail, it’s time to speak with Google Merchant Center support. Google can perform a manual review to narrow down the problem.

How to Prevent Future Errors

Of course, the best way to deal with disapproved products is to prevent errors from happening. Google Shopping offers several unique data feeds:

  • Primary

The feed presents the main product catalog data for an online store owner.

  • Supplemental

The feed applies additional attributes for a targeted consumer focus.

  • Promotions

The feed permits special promotions when used with the Merchant Promotions Interest Form.

  • Local Inventory

The feed improves local traffic for physical store owners when used with Google My Business.

  • Manufacturer

The feed promotes self-manufactured products when used with a Manufacturer Account.

  • Remarketing

The feed targets repeat customers and interested visitors.

  • Rating

The feed displays ratings when used with the Product Rating program if the product receives 50 online reviews.

The above represents a lot of data for just one person to manage manually. Most experts recommend that merchants present their catalogs of products across several feeds to reduce the size of individual feeds to make the data less unwieldy. They also recommend re-uploading data for one or more feeds any time the merchant performs a catalog or website update to prevent problems with non-matching feed and website data. The merchant or webmaster shouldn’t wait more than 30 days to upload new data.

Lastly, Google offers limited support and emphasizes self-service solutions. A merchant should hire a specialist separate from their regular webmaster who has extensive experience with this topic to manage all areas that relate to Google Shopping.

Although they can hire someone to spend all their time manually confirming and correcting data in each of these feeds, it’s a time-intensive process, and human errors are more likely to occur, especially if the merchant updates their catalog more than once a month. The person responsible for the data can use their time more effectively to guarantee that the merchant account doesn’t violate rules or policies via efficient, automated solutions. The best way to deal with Google Shopping data errors preemptively to prevent disapprovals and account suspension is to invest in and use data-feed management tools to optimize feeds and performance. Management extensions and other data feed tools automatically catch errors, provide alerts, and fix details.





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